Author: priyank

Mythos Labs, in collaboration with The High Commission of Canada in India, conducted a business bootcamp for female ecopreneurs called ‘Grow Greener Girl’. The Bootcamp empowered 22 female founders of early-stage green startups from India, Nepal and Bhutan by providing them with the training, resources and skills they need to grow their eco-friendly businesses. The Bootcamp also built a supportive network of female entrepreneurs to encourage the exchange of knowledge, opportunities and guidance related to entrepreneurship.

Mythos Labs partnered with Sri Lanka Press Institute to provide 8 media literacy trainings for 200 journalists and media professionals across 6 districts in Sri Lanka, focusing on how to identify, investigate and report mis/disinformation in a responsible and ethical manner, and contributing towards the building of a more resilient media landscape in Sri Lanka.

Mythos Labs, in collaboration with The High Commission of Canada in India, organized the ‘Grow Greener Girl’ business bootcamp, empowering 22 female founders of early-stage green startups from India, Nepal, and Bhutan. The initiative provided comprehensive training, resources, and skills essential for the growth of eco-friendly businesses. This collaborative effort not only equipped participants with tools for success but also fostered a supportive network among female entrepreneurs, promoting knowledge exchange and guidance in entrepreneurship. Additionally, in partnership with the UN Environment Programme, Mythos Labs extended its impact, training 20 women founders from across Asia on marketing, communications, and branding. The 3-day workshop incorporated innovative techniques, including the use of comedy and entertainment to amplify each startup’s message. Participants left with tangible assets and strategies, such as brand pyramids, customer personas, marketing plans, channel strategies, and video advertisement scripts, contributing to the sustainable development of their green businesses.

Mythos Labs collaborated with award-winning journalist Noura Eljerbi to produce two videos addressing the importance of gender equality and women’s empowerment in Libya. The videos, aimed at raising awareness about domestic violence as well as encouraging women’s participation in Libya’s peace and political processes, have received over 80,000 views online.

In support of the #CheckKiya campaign, we collaborated with Newslaundry, an independent Indian media organisation, to create an ‘edutaining’ video that teaches Indian internet users, particularly the elderly, how to recognize and protect themselves from falling prey to misinformation and disinformation circulating on online platforms.